Costs & margins

How to calculate prime cost (and what a healthy number looks like)

By RestoGrowth Advisor Editorial Team · Published

Prime cost = cost of goods sold (food and drink) + total labor cost. Divide it by sales for the same period to get your prime cost percentage. A common target is 60% of sales or less: about 60–65% for full-service restaurants and 55–60% for quick-service.

What prime cost is, and why it matters

Prime cost is the two biggest costs you control, added together: what you spend on the food and drink you sell, and what you spend on the people who make and serve it.

Rent, insurance and loan payments change slowly. Food and labor move every week, with every order you place and every shift you schedule. That is why many owners treat prime cost as the number to watch first. If it is on target, the rest of the P&L usually has room to work. If it is high, no amount of extra sales fixes it.

The prime cost formula

There are three steps.

1. Work out cost of goods sold (COGS) for the period. Use inventory, not just purchases:

COGS = opening inventory + purchases − closing inventory

2. Add up total labor cost for the same period (what counts is below).

3. Add them together and divide by sales:

Prime cost = COGS + total labor cost
Prime cost % = prime cost ÷ total sales × 100
Use the same dates for COGS, labor and sales.

Worked example

Here is one month at an example full-service restaurant with $80,000 in sales.

Example restaurant: cost of goods sold for the month
Opening inventory (food and drink)$6,000
+ Purchases during the month$24,000
− Closing inventory$5,500
COGS$24,500
Example restaurant: labor for the same month
Hourly wages and manager salaries$18,000
Payroll taxes$1,800
Benefits and workers’ comp$1,200
Total labor cost$21,000
Example restaurant: prime cost
COGS ($24,500 ÷ $80,000)30.6% of sales
Labor ($21,000 ÷ $80,000)26.3% of sales
Prime cost: $45,500 ÷ $80,00056.9% of sales

At 56.9%, this example restaurant is under the 60% target and inside the usual full-service range. The next step is to check the trend: one good month can hide a bad one if inventory was counted differently.

Calculate your prime costFree Prime Cost & Margin Advisor. No sign-up needed.

What counts as food cost and labor cost

COGS usually includes: food, non-alcoholic drinks, beer, wine and spirits. Many owners also track beverage cost on its own, because bar margins are very different (see the pour cost calculator). Whether you count to-go packaging here or as an operating cost is up to you. Pick one and stay with it.

Total labor cost usually includes:

  • hourly wages for front and back of house
  • salaries for managers and chefs
  • overtime and bonuses
  • the employer’s share of payroll taxes
  • health insurance, workers’ comp and other benefits

Tips paid out to staff are the guests’ money, not your cost, so they usually stay out. If you pay yourself a wage for working a station or managing shifts, include it; otherwise your prime cost looks better than it would with someone hired to do that job.

What is a good prime cost?

A common rule of thumb is 60% of sales or less. What is healthy depends on how you serve guests:

  • Full-service restaurants: about 60–65%. Table service needs more staff per guest.
  • Quick-service and fast casual: about 55–60%. Counter service needs fewer staff.

Food cost is typically 28–35% of food sales. For labor, National Restaurant Association data put the median at 36.5% for full-service and 31.7% for limited-service restaurants in 2024, so many operators are above the usual labor targets.

These are industry-wide ranges, not rules. A steakhouse with high food cost can do well with a lean team, and a scratch kitchen may spend more on labor and less on food. Watch the total and the trend. The industry benchmarks page shows our estimates for different types of restaurant.

How often to calculate it

Monthly is the minimum, because that is when your books close. Weekly is better. A problem found in week one costs one week of margin; found at month end, it has cost four.

A weekly count doesn’t need to be perfect. Count the same high-cost items (proteins, dairy, liquor) at the same time on the same day each week, and use your POS sales and your payroll report for the same seven days.

How to lower your prime cost

On the food side:

  • Cost out every recipe and re-check it when supplier prices change.
  • Portion with scoops, scales and ladles, not by eye.
  • Compare what you should have used with what you did use. The food waste gap calculator shows how much the difference costs you.
  • Look at which dishes earn the most per plate, and promote those. The free Menu Review helps you sort them.
  • Check each invoice against the price you agreed with the supplier.

On the labor side:

  • Schedule to your sales forecast by hour, not the same roster every day.
  • Track sales per labor hour. The labor efficiency calculator does the maths.
  • Watch overtime daily, before the week closes.
  • Cross-train staff so a slow station doesn’t need its own person.
  • Keep good people: every new hire costs time to train. The staff retention checklist lists what helps.

Common mistakes

Frequently asked questions

What is a good prime cost percentage for a restaurant?

A common target is 60% of sales or less. Full-service restaurants often run about 60–65% and quick-service about 55–60%, because table service needs more staff.

What is the difference between prime cost and food cost?

Food cost is only the cost of the food and drink you sold. Prime cost adds your total labor cost to it, so it covers your two biggest controllable costs together.

Does prime cost include the owner’s salary?

If you are paid for working in the restaurant, such as cooking or managing shifts, include that pay in labor cost. Otherwise your prime cost looks lower than it would if you hired someone to do that job.

Should alcohol be included in prime cost?

Yes, beer, wine and spirits are part of cost of goods sold. Many owners also track beverage cost separately because bar margins differ from food margins.

How often should I calculate prime cost?

At least monthly, when your books close. Weekly is better, because you can fix a problem after one week instead of four.

Sources

Examples use an invented example restaurant with round numbers. See how we calculate for the formulas behind our tools, and our editorial policy for how guides are checked. Spotted a mistake? Tell us and we will fix it.

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